Gift Wrapping Paper Design: 10 Holiday Ideas to Try

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Pink wrapping paper roll with a white flower and heart pattern.

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The ideas here run from marbleized sheets and gold calligraphy on plain paper to printed rolls in red bow, strawberry, festive frame, and nutcracker patterns, and what separates them is how much of the decorating you want the paper to do.

If the gift is going under a decorated tree or into a busy pile, a printed roll like the red bow, Scandinavian pattern, or nutcracker paper carries the look with nothing more than a simple ribbon.

If you’d rather make the wrapping personal, marbleized or calligraphy paper, or a wreath gift topper with a leather and gold leaf tree tag, lets your own hand be the pattern.

Sticking to 2 or 3 papers that share colors, say the red bow, Scandinavian pattern, and festive frame, keeps a mixed stack of gifts from looking chaotic.

1. DIY Wrapping Paper

Pink wrapped gift styled as a shirt with a burgundy tie and collar.
The pink gift is styled like a shirt with a fabric tie; it’s a fun, quick idea. · 📷 @studio.bloom.craft

To make a shirt-box wrap, fold the top edge of a sheet of plain paper down into a collar, then knot a strip of fabric or ribbon at the neck as the tie; solid colors in a light and a dark shade read best.

No printing or special supplies are needed, just paper, a strip of fabric, and a few minutes.

Choose a tie color that contrasts with the paper; burgundy on pink reads clearly.

It suits a last-minute gift for someone who likes a joke, and I would skip it for a very soft or oddly shaped package, since the collar needs a firm box to hold its shape.

2. Marbleized Wrapping Paper

Marbleized wrapping paper with swirling green, blue, and gold patterns curled open.
The marbleized pattern offers a splash of color without messy paints; print it at home. · 📷 @jemmalewismarbling

Downloadable marbleized designs give you the swirl of green, blue, and gold without any paint trays or drying racks. You print them at home, so the cost is paper and ink.

Print on the paper you already own, and check that the back stays plain white, since that side will show at the folds.

For an easy upgrade, I would pick a download with gold in it and wrap with a solid ribbon in one of its other colors.

Printing on a home printer limits you to sheets, so larger boxes may need 2 pieces taped along a seam.

3. Calligraphy Wrapping Paper

Gifts wrapped in white paper with gold calligraphy and a sage green ribbon.
Gold calligraphy on white paper makes the wrapping personal; practice your lettering first. · 📷 @makiko_j

Gold calligraphy on white paper makes the wrapping itself the personal touch, because you can write a name, a flower, or a short word right on the sheet. Handwriting does the work that a printed pattern usually does.

Use a gold paint pen and pencil your words lightly first. Write the whole sheet flat before wrapping, and let the ink dry so it does not smear when you fold.

A sage ribbon and a small sprig of flowers keep the white paper from looking bare. Practice on scrap first if your lettering is shaky.

4. Scandinavian Pattern Wrapping Paper

Wicker basket filled with patterned wrapping paper rolls and wrapped gift boxes.
The Scandinavian patterns are simple and calm, perfect for mixing without chaos. · 📷 @johanakrasinski_

Scandinavian-inspired patterns tend to be calm: simple repeating shapes and a restrained palette, the kind of paper that looks good stacked in a basket before anyone wraps a thing.

Buying several coordinating rolls lets you mix patterns across one pile of gifts without it looking chaotic. I would pick two or three rolls that share colors and use plain ribbon or twine to tie them.

A basket of rolls also doubles as a wrapping station you can leave out all season, which saves digging through closets when time is short.

5. Wreath Gift Toppers

Brown paper wrapped gift topped with a small green rosemary and eucalyptus wreath.
The rosemary and eucalyptus wreath adds a fresh touch to plain brown paper wrapping. · 📷 @aboutgarden

Pair it with plain brown paper and the greenery becomes the only decoration.

Cut fresh sprigs, shape them into a loop, and bind them with twine, leaving a tail to tie onto the package. Make the wreaths close to gifting day, since fresh greenery wilts.

Faux stems last longer if you need to wrap well ahead, though I prefer the real scent. Cost stays low if you have a plant or two to trim.

6. Leather and Gold Leaf Tree Tags

Black leather gift tags with gold calligraphy names on a wooden background
Black leather tags with gold names create a formal look; they can double as keepsakes. · 📷 @tjcalligraphy

Black leather tags with gold cursive names feel formal in a way paper tags never do, and each one can double as a keepsake or a place card. A name in gold on black reads clearly from across a table.

The maker notes that the gold foil is stamped in with a heat-activated pen, so the lettering is pressed into the leather rather than printed on top.

These cost more than paper tags and take longer to personalize, so I would save them for a small group of recipients or a gathering where every guest gets one.

7. Red Bow Pattern Paper

Rolls of wrapping paper in various colors with a red bow pattern.
The repeating red bow pattern makes the wrapping feel festive while simplifying decoration. · 📷 @wie.wraps

Tiny red bows repeated on cream, pink, black, and white grounds give you a print that reads as already tied. The bow does the decorating, so the ribbon can stay simple or disappear altogether.

Buy two or three of the colorways and wrap a stack of gifts so they match without being identical.

I would pick the cream or pink for anything going to a girlfriend or daughter, and keep the tags plain so the pattern stays the focus. Small prints like this hide a crooked fold better than a bold one does.

8. Strawberry Print Gift Wrap

Wrapped gift with strawberry pattern paper and white ribbon held by two hands
The strawberry print on tan paper is ideal for summer gifts, keeping the look soft. · 📷 @wrapritual

Red strawberries scattered across tan paper feel more like summer than the usual holiday roll, which makes the paper a good pick for a birthday or a bridal shower gift.

A sheer white ribbon tied in a loose bow keeps the look soft, and I like that it lets the red be the only loud color.

Tan is forgiving, so fingerprints and creases show less than on white paper. Because the print is busy, skip any extra tags or stickers and write the name on a plain label.

9. Festive Frame Holiday Paper

Green Christmas wrapping paper with white frames containing festive holiday illustrations and red bows.
Green stripes with holiday frames offer a lot to see; keep ribbon simple to match. · 📷 @thecontainerstore

Green stripes with white ornate frames, each holding a small holiday scene topped with a red bow, give you a paper with a lot to look at.

A reindeer, a tree, and a snow globe are each a tiny picture in themselves.

Since the paper already has a bow motif, I would tie it with plain white or solid red ribbon and leave off any extra trim.

Line up the stripes with the box edges as you fold so the frames stay upright. It is a good choice when you want gifts under the tree to look finished with little effort.

10. Nutcracker Holiday Gift Wrap

Gift wrapped in burgundy nutcracker pattern paper with a gold satin bow.
The burgundy nutcracker paper has a rich look; a wide gold bow complements it perfectly. · 📷 @stulux_

Burgundy paper printed with nutcrackers feels rich and a little old-fashioned, and a wide gold satin bow suits it better than anything fussy would.

Pick a ribbon wide enough to stand up to the pattern; a thin one disappears against the print. Gold on burgundy needs no tag decoration, so a simple white tag is plenty.

I would use this paper for gifts you want to stand out under a decorated tree, and buy a little extra, since a dark, detailed print shows every tape line on a rough seam.

Materials for DIY Wrapping

Kraft paper is the workhorse here.

It’s cheap, it takes ink well, and it folds crisply, so a single roll covers a lot of gifts. Chalk markers write on it in light colors, and gold leaf adds a metallic accent when applied in small spots.

For custom prints, Adobe Illustrator lets you build a repeating pattern once and size it to fit your sheets. Check what your printer can handle before you design: paper size and ink type both set limits on the final look.

Test any marker or leaf adhesive on a scrap of the same paper first. Surfaces vary, and a quick test saves a ruined sheet.

Tips for Wrapping Gifts

Start with the recipient.

A quiet, minimal person usually likes a restrained wrap, while someone playful will enjoy something with more color. The occasion matters too, since a baby shower and an anniversary call for different moods.

Decide on the paper first, then pick ribbon and tag to match it. Choosing in that order keeps the pieces working together.

Add one personal touch rather than several. A handwritten note, a name, or a small keepsake tucked under the ribbon says more when it has room to stand out.

Wrap on a flat, clean surface, and cut paper slightly larger than you think you need so the seam can fold under neatly.

Frequently Asked Questions

What are some creative gift wrapping ideas?

A shirt-box wrap is a good place to start: fold the top edge of plain paper into a collar and knot a strip of fabric or ribbon at the neck as a tie.

Gold calligraphy written by hand on white paper and fresh greenery wreaths bound with twine also work well. Each one puts the decoration in something personal, so the paper itself can stay plain.

How to make gift wrapping paper at home?

Start with a roll of kraft paper, since it is cheap, takes ink well, and folds crisply.

Write on it with a gold paint pen or chalk markers, or print a marbleized design on paper you already own. Pencil any lettering first and let the ink dry before folding so it doesn’t smear.

Gift Wrapping Paper Design: 10 Holiday Ideas to Try 11

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